As part of Spring LA Fashion Week 2010, I attended SewDown tonight downtown at Lot 613 with Jeff for the runway show. I really liked the venue because there’s a lot of space to work with. I’ve been there one other time when Media Contender and HARD presented Rusko Live. Although I like the venue, the production was pretty poor in my opinion. The room that held the runway was way too cramped and cluttered with vendors when a lot of those vendors could have fit outside. Maybe they should have just held the runway outside since there is a lot more room to groove outside. The catwalk looked quite filthy and unpolished. A lot of the female models looked like they were having difficulties walking in heels, which I feel is EXTREMELY important as a model and strange as a female, and the male models looked very uncomfortable in their skin. My thoughts on each designer is below along with the images from the show, but all in all, I would have to say the show was mediocre. Maybe I just have too high expectations for others. It’s not like I was expecting this huge, elaborate production, but I was expecting to see a show that’s polished and not so sloppy. I would also like to see more creativity please!
This band opened the show. Although the singer looked cute with her pink pigtails, I would have enjoyed the music more if se had better stage presence. She had an entire catwalk to utilize as her stage and she barely took advantage of the space, and the only reason she slightly moved forward was because a production person told her to. She also looked up almost the entire time making insincere contact with the audience.
Sloane & Tate is supposed to be menswear inspired women’s lingerie, but it just looks like undesigned muscle tanks and booty shorts…
The designers of Sloane & Tate.
Love Nail Tree had decent graphic tees.
The designer for Love Nail Tree. He looks goofy haha.
Good Garbage, clothing made from recycled materials, was quite creative, but looked a bit unfinished.
This dress was almost too short for her, but she was my favorite model in the show.
This was made out of bubble wrap. I thought it was pretty interesting with the bow to accessorize.
I love the red gloves.
The designer for Good Garbage.
Haute Olive used a range of bright, spring colors.
The designer for Haute Olive. She turned right when I snapped the photo.
Ric Rac has a classic fashion forward with old fashion flair and a touch of quirk, which I enjoyed.
The designers for Ric Rac.
I am loving the little hat.
The designer for Atousa G.
This Jimi Hendrix look-a-like introduced Pylo.
Pylo, a new LA based All-American sourced denim line, closed out the show with some sassy denim.
I am a sucker for fur.
The designers for Pylo.
P.S. Did I mention the runway show started about an hour later than the scheduled time?